Sunday 9 February 2014

EA steers angry customers away from reviewing games at Google Play

EA steers angry customers away from reviewing games at Google Play
Feb 9th 2014, 19:26, by Ellis Hamburger



Two-time "Worst Company In America" winner Electronic Arts isn't doing its publicity department any favors. The company's new freemium game Dungeon Keeper tricks frustrated players into leaving bad reviews on its own site, instead of on the Google Play Store, Gamasutra reports.
Here's exactly how the ruse plays out: Dungeon Keeper, like most mobile apps, prompts players every so often to give it a rating on the Google Play Store or App Store. In the Android version of the game, there are two possible outcomes when you get a rating prompt. If you choose five stars, you're gently nudged over to the Google Play Store to leave a review. If you choose between one and four stars, Dungeon Keeper pops up an email form where you can only send...
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