Pack it
in, folks. We’ve done it. Humanity has now crammed in every conceivable spec
and feature you wanted or didn’t want (or didn’t know you wanted) into as big a
form factor as possible (that is, without breaching the phablet or tablet
threshold). So good job, everybody. We can exhale now, as the Samsung Galaxy S IV has hit the spotlight.
No one
could’ve foreseen this beast a few short years ago. (Though, for weeks now,
pretty much everyone knew what would be on the menu. Sheesh, this was the leakiest phone announcement ever.) If there are two words to
describe the S IV, it might be “more everything”: More screen, more battery,
more processing power, more megapixels, and more features than ever before.
•
Full
1080p HD, Super AMOLED 5-inch 1,920×1,080 display with 441 ppi
•
Size:
136.5mm long, 70.6mm wide, and 7.9mm thin
•
Weight:
0.28 pounds
•
1.6 GHz
Exynos Octa 5 octa-core chip or quad-core Qualcomm 1.9 GHz (U.S.)
•
3G/4G
LTE
•
Capable
of up to 100Mbps down/50Mbps up
•
2GB RAM
•
Built-in
storage options: 16, 32, or 64GB onboard
•
External
storage: microSD, up to 64GB
•
2,600mAh
removable battery
•
Dual
cameras: 13 MP rear, 2 MP front
This is
clearly the super-sized smartphone that Samsung hopes will make users wet
themselves with glee.
So why
am I bored?
Is it
because outwardly, it looks the same as the S III? Am I swayed by the analysts
who dig into their bag of clichés to call this offering “evolutionary, but not revolutionary“? (Oh please.
Sure, I’ve said it myself about devices in the past, but if I hear this
tired old line one more time, I’m going to hurl a phone at someone’s head.)
Could it be the dampened enthusiasm of staring at a load of interesting new
features that have never graced a smartphone before, knowing full well that
many of them will go unused?
That’s not to say there aren’t some
intriguing offerings on deck. I could see Air View and gloved touch input being
handy, and the WatchOn IR sensor and remote control features make a lot of
sense, considering Samsung’s TV cred. And S Voice Drive? Yes, please. The more
devices that have robust voice commands, the better, if only for the sake
of road safety.
But Air Gestures and Smart Scroll
eye-tracking are dicier. They look cool on paper and in the demo, but they’d
have to be flawless in real-world usage, otherwise people will be racing to
shut the nuisances down. And trifles like dual capture mode and “burst” mode of
100+ shots in four seconds will be nice to have for a few specialized
occasions, but no one’s going to make this their primary way of snapping pics.
There are other features that have a
50-50 chance of being useful, but only for certain types of users. S-Translator
can cover 3,000 common phrases in nine languages, which is great if you travel
(especially since it doesn’t require connectivity), but there’s no doubt that
this going to sit dormant on a lot of people’s handsets. Then there’s S Health,
which is awesome IF you’re a health-conscious user with an active lifestyle.
Let’s face it, most of us aren’t.
As far as the hardware’s concerned —
the spec lust is getting a bit ridiculous, no? Seriously, a 13 MP smartphone
camera? That’s DSLR territory, but with none of the sensors and lenses that
make it worthwhile. And there’s ample evidence that this many megapixels could
actually saturate and degrade photo quality. But who cares? More is better,
right? Then there’s the capacity. With 64 GB built-in and another possible 64
GB via microSD, we’re looking at computer-level storage at 128 GB, all stuffed
in your pocket along with a quad-core or octa-core processor. And yet, no one
but a fraction of the userbase is ever going to need that much heft.
Granted, it might seem strange to
rant about a phone’s tricked-out specs, but that’s not the intent. In fact, I
have to give it to Samsung — without having had my hands on the Galaxy S
IV, I’ll cautiously say that this looks like it will deliver one of the most
advanced smartphone experience on the mobile scene today. But that says less
about the device, and more about the ho-hum mobile scene. The industry badly
needs a shake-up. Sure, there’s an incredible load of phone debuts these days,
but if the modus operandi is to super-size everything and cram as much as
possible into these increasingly huge phones, does that qualify as innovation?
If so, then Samsung’s incredibly innovative, throwing everything but the
kitchen sink in there. But Moore’s Law is not absolute, and we’re already
starting to hit the ceiling on what we can do, at least with traditional
smartphone form factors.
Samsung recognizes this, and that’s
partly why it focused so much on software. And yet, it doesn’t control the
most important aspect of its mobile devices — the operating system. Some
pundits think that Sammie’s handcuffed by an OS that it doesn’t own and can’t
develop (and no, TouchWiz doesn’t count. An overlay is not an operating system).
There are whispers that this may not stand in its way much longer — Goodbye Android, hello Tizen? — but that’s pure speculation.
What we do know is that the company forged ahead with as many new features as
it could. Unfortunately, several of these will probably languish on people’s
phones. They’re not exactly a carefully honed, thoughtfully curated collection
of game-changers — they seem to follow the “throw everything against the wall
and see what sticks” philosophy. Still, you have to give it to the company for
trying.
Even if Samsung ditches Android
someday, there’s only so much you can do with a slim box fronted by a
touchscreen and tiny cameras. Looking at the Galaxy S IV — in all its spec’ed
out, feature-heavy glory — it has become clear that it’s time to rethink the
smartphone category. The company took this as far it could go, at least for
now. And a look at the competition doesn’t help. We’ve hit a point when
its own competitor gets lauded because it dares to care about build
quality, looks and busting the megapixel myth with common sense. Did I miss a
memo? These are great things, but they’re not pioneering, are they?
With this, along with the HTC One
and iPhone 5, it seems we’re nearing the apex of this mountain. Maybe there’s
not much further up we can go.
This is not a
rant. It’s a call to arms. We need a shake-up in mobile. The time is ripe for a
genuine smartphone killer. We know that Google Glass and the Apple
iWatch are being developed (or at least probably so, in the iWatch’s case), and
there may be others secretly being worked on. But we don’t have them in our
grubby mitts just yet. And until we do, no matter how spec’ed out the mobile
offerings get, the feeling of “another day, another smartphone announcement”
will persist. [Source]
You can follow me on Twitter, add me to your circles on Google+ or Subscribe to me on facebook or YouTube. You can also check my website and blog to keep yourself updated with what is
happening in the ever changing world of technology
No comments:
Post a Comment