RIM CEO Thorsten
Heins has admitted that he is considering selling the company's
hardware division after the launch of new OS BlackBerry 10.
In an interview
with German newspaper Die Welt, Heins openly voiced the possibility of selling
off RIM's hardware division—adding weight to last year's rumours. From the interview
(translation):
This strategic
review is still running, even if the pressure... has decreased. We do not want
to limit our options... There are several options, including the sale of the
hardware production... But there is no reason for us to decide in hectic. It is
important first of all, BlackBerry 10 successfully putting them on the market.
Then we shall see.
It's not the
first time we've heard suggestion that RIM could ditch handsets—but it is the
first time anyone from the company has voiced such thinking. Whether selling
off the hardware section of the business and relying on software licenses is a
viable business strategy will, of course, depend on the success of BlackBerry
10, but given RIM's recent track record, anything might help. Let's wait and
see. [Gizmodo]
You can follow
me on
Twitter, add me to your circles on Google+ or Subscribe to me on FaceBook or YouTube. You can also check my Website and Blog to keep yourself updated with what is
happening in the ever changing world of technology
No comments:
Post a Comment